5 Mistakes to Avoid When Buying Diamond Jewellery

When shopping for diamond jewellery, it’s easy to get caught up in the dazzle of sparkle and shine. But if you don’t know what you’re doing, you could end up with buyer’s remorse.

To help you find the perfect piece of jewellery you or your partner will love forever, we’ve put together a list of the most common mistakes people make when buying diamond jewellery. Whether you're looking for an engagement ring, a bracelet, or a necklace, these tips will make sure you get it right the first time.

1. Focusing only on carat weight

It’s tempting to believe that bigger is always better when it comes to diamonds, but carat weight is only one thing you should be thinking about when buying diamond jewellery. Focusing solely on size can leave you with a diamond that looks large but doesn’t shine as brightly as you’d like.

The cut, clarity, and colour all play a role in how the gemstone sparkles. A well-cut diamond will always outshine a larger, poorly cut one. So instead of focusing on carat weight, take into consideration the full 4Cs before you make a commitment.

2. Not setting a budget

It's easy to get swept up in the moment when shopping for diamonds. But not having a budget in mind can cause some major problems. Before you start looking at jewellery, decide how much you're comfortable spending.

Setting a budget will help narrow down your options and prevent you from feeling overwhelmed. When you’ve set a budget, make sure you stick to it! Nothing taints diamond jewellery like knowing you can’t afford it.

3. Ignoring the setting

The jewellery setting might not be as glamorous as the diamond, but it has a huge impact on how the piece looks. A poorly chosen setting can take away from the beauty of even the finest diamond.

To pick the right setting, think about the lifestyle of the person who will be wearing it. For example: if they're active, a lower profile setting might be more practical than a higher one.

4. Not asking for certification

Always ask for a diamond certificate when buying diamond jewellery. This document makes sure you get exactly what you're paying for and outlines the quality of the stone. If a jeweller can't provide a certificate from a reputable grading lab, like the GIA or IGI, it's best to walk away.

5. Overlooking the metal

The metal you choose for your diamond jewellery is just as important as the diamond itself. It’s easy to overlook, but it’s worth thinking about how certain metals might react with skin or how they’ll wear over time.

Platinum is a fantastic choice for durability, while yellow gold offers a classic look. On the other hand, rose gold might suit certain skin tones better. There’s a lot to think about!

Get it right first time

Avoiding these common mistakes will help you make the best choice when buying diamond jewellery. Remember — it’s not just about finding the biggest stone. Instead, you need to look for a piece that perfectly suits your style and budget.